Set the customer context, then choose the business problem and tune the assumptions.
Seeds the population assumption in every lane, until you change it there.
Euro only for now. Other currencies follow once real conversion rates are built in.
Pre-fills each lane with a conservative starting point, so you are not staring at a blank slider. The list follows the standard SIC 2007 industry sections.
Step two of three
Pick a lane
Choose the business problem this case is about.
Step three of three
Investment, then a last look
Optional. Add one price per year, check how it reads, then open the client preview.
Written from your assumptions. Edit it if it does not sound right.
For developersThe structured payload a proposal, dealroom or PDF renderer would consume.
Business case